In a fiercely competitive fitness industry, Rollga has emerged as the best fitness product of 2023. The announcement was made at the annual Fitness Industry Awards ceremony, held in New York City on February 21, 2023.
Rollga, a Minnesota-based company, is a start-up that has revolutionized the foam roller industry. The product, which is designed to relieve muscle tension and increase flexibility, has gained widespread popularity among fitness enthusiasts and athletes alike.
Rollga's innovative design features a contoured shape, which allows for a more targeted and effective massage. The product is made of high-quality materials, and is both lightweight and durable, making it a favorite among those who are always on the go.
The Fitness Industry Awards judges were impressed with Rollga's ability to help users improve their overall performance and prevent injuries. The judges noted that Rollga's unique design allows for greater precision and control, making it an ideal tool for athletes and fitness enthusiasts of all levels.
"We are thrilled to be recognized as the best new fitness product of 2024," said Taggart Downare, CEO and Founder of Rollga. "Our team has worked tirelessly to develop a product that not only works, but is also accessible and easy to use for everyone. We are proud to offer a product that is changing the game in the foam roller industry."
Rollga has already received praise from industry experts and celebrities alike. Olympic athlete and gold medalist, Simone Biles, has endorsed Rollga on social media, calling it "a game-changer." Fitness influencer, Kayla Itsines, has also spoken highly of the product, saying that it has become an essential part of her fitness routine.
Rollga is available for purchase online, and can be found at select retailers across the country. With its growing popularity and recognition, it is no doubt that Rollga will continue to be a leader in the fitness industry for years to come.